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Macro Situation

  1. Macro Situation — Influence of Location Factors on Real Estate Value
  2. Importance of microlocation
  3. Hard and soft macroeconomic factors
  4. Why the macro situation is decisive for buying real estate

Macro Situation

Macro Situation — Influence of Location Factors on Real Estate Value

What is macro position? - The definition

Die Macro Situation Describes the environment of a property in a wider geographical sense. The term comes from Greek and means “big” or “wide,” which refers to supra-regional consideration. The macro location includes the city and the region in which a property is located. The location decisively determines the value of a property, as the accessibility of jobs, infrastructure and quality of life as well as the tax burden at the location have a long-term effect on demand.

Importance of microlocation

In addition to the macro situation, the microlocation Decisive for real estate valuation. While the macro location takes into account large-scale factors, the micro location analyses the immediate environment of the property. Aspects such as development, proximity to public transport, noise or the neighborhood determine the attractiveness of the micro-location and also significantly influence the demand and price of a property.

Hard and soft macroeconomic factors

The macro situation can be found in hard and soft factors Subdivisions that influence the location differently:

  • Hard factors Relate to measurable and quantifiable criteria that have a direct impact on the attractiveness and economic strength of a region:
    • Economic Situation and Labor Market
    • Transport infrastructure and accessibility
    • Population structure and income distribution
    • Tax Rates and Municipal Fees
    • Health care and education
    • Environmental conditions such as air quality and green spaces
  • Soft factors Are less tangible, but often subjectively important criteria that influence the way of life in a region:
    • Cultural and social environment
    • Recreational value and access to nature
    • Image and Attractiveness of Schools and Educational Institutions
    • Political and social stability

In Real Estate Valuation, Hard and Soft Factors Influence the Income value and the long-term profitability of a property. For investors and developers in particular, knowledge of these position factors is essential in order to be able to assess risk and return potential.

Why the macro situation is decisive for buying real estate

Investors and private buyers must take the macro situation into account, as it will shape real estate value in the long term. Strong location factors ensure high demand and low vacancy rates, as the region remains attractive for residential or commercial purposes. Families often value a solid educational infrastructure, single people prefer urban areas with cultural and leisure activities, and almost all people living in Switzerland appreciate good public transport and car access.

Die Price and demand development In the Macro Location, it provides information about whether an investment is profitable in the long term. The increase in the value of a property often depends on planned infrastructure projects and the establishment of new companies. In regions with Scarce Building Land or high demand The chances of increasing value and rental income are greater.

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